We have been passionate about the global automotive wheels and tires markets since 2012.
As an independent boutique consultancy, our goal is to successfully position our clients in this complex and challenging business field.
The automotive industry is in a state of transition. Key drivers such as digitalization, connectivity and emissions reduction are showing up in various forms such as electrification, (partially) autonomous driving and car sharing. These developments are impacting the value chain, including the aftersales business.
In this constellation, complete wheels, rims and tires in particular also play an important role. After the new vehicle is handed over, these products are often the first part in the vehicle's life cycle for which customers have a need for replacement or additional products.
However, it is not just a matter of having the right products available at the right time, but also of professionalizing service offerings and service processes. The objective is to appear to customers as a competent supplier of wheels and tires, to ensure customer satisfaction and to use those products and their related services as a loyalty tool.
On the way here, car manufacturers and car dealerships face high challenges, as there are some complexities of this business segment which need to be mastered.
We are your partner on the path to a long-term positive development of your business.
This performance will get your business ahead!
Increase your competitiveness and your turnover in the wheels and tires business - we show you how!
We accompany you from the initial analysis to the implementation support and global performance optimization.
Project example STRATEGY: Business model analysis and concept
Project assignment
Analysis and conceptualization of an OEM-driven business model for the sourcing and distribution of loose tires.
Customer added value and project results
- Identification of the requirements of various stakeholders.
- Preparation of market and price analysis.
- Identification, conceptualization and evaluation of potential business models and suppliers.
- Derivation of a recommendation for action as well as a decision template for the introduction of the new purchasing and sales model.
Project example IMPLEMENTATION: Tendering of a tire wholesaler
Project assignment
Implementation of a profitable and sustainable replacement tire business in the market through the introduction of a wholesale model.
Customer added value and project results
- Consulting regarding the contents to be tendered.
- Preparation of tender documents and support during the tendering process.
- Evaluation of the offers, derivation of the supplier recommendation, contract preparation.
- Significant reduction of dealer prices and increase of customer margin.
- Significant increase in sales in the sell-in & sell-out and thus increase in customer loyalty.
Project example PERFORMANCE: Business Data Intelligence
Project assignment
Design and implementation of a business data intelligence report and corresponding downstream processes to utilize the report results.
Customer added value and project results
- Significant simplification and traceability of business analyses.
- Simple and clear visualization of business results.
- Extensive automation of report generation and therefore reduction of effort.
- Structured derivation of options for action to optimize business results.
- Significant increase in sales results through more focused steering of sales units and sales representatives.
How to find us.
baseshift GmbH
Radlkoferstraße 2
D-81373 Munich
T +49 89 74 11 85 440
E infobaseshift.de
W baseshift.de